Kudani: Bridging the Gap between Driving Traffic and Generating Quality Content
Creating engaging content for your web site or page is most difficult now more than ever. People are increasingly becoming more exposed and dependent on digital technology, and the competition knows it. This is why thousands of businesses and pages compete for the attention of your target market. This has led to your target audience having a short attention span mainly due to the massive amount of interesting content online. Moreover, it has now become very difficult for you to drive traffic to your site and sustain this traffic.
To deal with this problem, online marketers have come up with a host of solutions. Some, like Search Engine Optimization (SEO), are more popular than others. But is SEO enough, considering how search engine algorithms are evolving?
The biggest challenge for the online marketer today is being able to keep up with the search engines like Google – to be able to create and produce genuinely engaging content that your audience can truly relate to. And the future of that challenge lies in Content Marketing.
What is Content Marketing?
Content Marketing is the future of effective online content.
Previous methods like SEO are, to some extent, somewhat manipulative, and your audience knows it. Content marketing, on the other hand, focuses on creating genuine content, commensurate to the expectations of your audience.
Industry leaders like SEOMoz are quickly picking up the trend and shifting to content marketing as a strategy. To understand it better, you can think of content marketing as the bigger umbrella over other methods like SEO – taking the best components of online marketing methods and integrating them into one program or framework. The pioneering platform for content marketing is the software Kudani.
What is Kudani?
Kudani is a computer software application dedicated to content marketing which runs on various operating systems like Windows or Mac. Created by Paul Clifford, the same creator of Curator, Kudani has been designed to help online marketers, bloggers, online entrepreneurs and basically anyone in need of tools to drive online traffic. It is a sophisticated platform that integrates known online marketing methods, and more.
Kudani helps you research, publish and promote engaging content that can intrigue and entice site visitors, helping your site traffic to skyrocket. The software also integrates more specialized functions like an infographic generator. Kudani allows users to easily create content that drives traffic, authority and rankings in an ethical, white hat way.
Kudani is a software that, for the first time, bridges the gap between increasing online traffic and genuine audience engagement. With Kudani, there is no longer a need to manipulate the form of your online content to get token site visits.
Why Use Kudani?
It was never the goal of online marketing as a practice to drive site traffic for the sake of it. The goal and ideal has always been to generate genuine engagement with a product or service site, and the target audience.
Unfortunately, the nature of many online marketing tools have created a gap between that goal and the reality, resulting to a less effective strategy and a less enriching experience for audiences. The solution to driving free traffic to your sites in 2013 is here with Kudani, and it is available to you for a limited time.